Business #

The Marketing Process #

• Source: (Bussines Model Canvas)

The key 5 questions #

1. How will potential customers discover how you can help them?
2. How will they decide whether to buy your service?
3. How will they buy it?
4. How will you deluver what customers buy?
5. How will you follow-up to make sure customers are happy?

Why Channels are so crucial #

1. You must define how you help to communicate how you help.
2. You must communicate how you help to sell how you help.
3. You must sell how you help in order to get paid for helping.